PNS Communications, LLC Receives Second US Patent
May 18, 2016
Lake Mary, FL – May 18, 2016 – PNS Communications, LLC reported today that the U.S. Patent and Trademark Office has issued Patent 9,342,838 to the Company effective May 17, 2016. The patent covers “System and method for providing a rewards program based on electronic acquisition of a displayed dynamic mark.”
“The issuance of this patent provides us with a proprietary position with respect to a Rewards Program associated with the use of our Patented Scanit App” said Mark Lass, COO. ” The user receives reward points each time they scan a DRV Code with the Scanit App and these points can then be redeemed directly from the application via our on-line catalog which contains millions of items to choose from. The rewards program provides a “win-win” scenario for both the user, and advertiser. The user receives valuable points for participation, and the advertiser receives invaluable analytics and feedback on who is scanning their advertising.”.
PNS Communications, Inc. is a Delaware Corporation, with its principal office located in Lake Mary, FL. The company is in the business of developing high technology solutions, algorithms ,and applications, for mobile devices such as the Scanit DRV Code Application.
PNS Communications, LLC Receives First US Patent
December 10, 2015
Lake Mary, FL – December 10, 2015 – PNS Communications, LLC reported today that the U.S. Patent and Trademark Office has issued Patent 9,204,060 to the Company effective December 1, 2015. The patent covers “System and method for embedding dynamic marks into visual images in a detectable manner.”
“The issuance of this patent provides us with our initial proprietary position with respect to the development of Optical Interactive Scanner Technology said Wayne Steidle, President. “It is exciting and gratifying to receive approval for these broad-based claims. It solidifies our platform by providing intellectual property protection and removes an important element of risk in the development and commercialization process”.
PNS Communications, Inc. is a Delaware Corporation, with its principal office located in Lake Mary, FL. The company is in the business of developing high technology solutions, algorithms ,and applications, for mobile devices such as the Scanit DRV Code Application.
The looming convergence of digital signage and mobile tech
Raise your hand if this happened to you lately: You walked up to an informational display in a hotel, shopping mall or retail establishment and you instinctively tried to tap, swipe or pinch the screen to find whatever information you were in search of. And when you realized the screen wasn’t interactive, you became frustrated.
We’ve all been there. We’re so accustomed to interactivity on our phones and tablets that we simply assume all screens will be just as dynamic, and we’re surprised when they’re not.
Read the full article on Digital SignageToday website.
Study shows how to open wallets of Web-surfing TV watchers
A growing fear among television advertisers is that distracted viewers – those multitaskers using smartphones, laptops and tablets while watching TV – are becoming less susceptible to advertisers’ messages.
Or are they? Can a compelling television commercial lead corner-of-the-eye viewers to make online purchases?
Results of a new study – by researchers at Cornell, Harvard and the University of California, San Diego – should reassure the advertising industry. And findings could provide guidance for how to effectively reach multitasking viewers. (more…)
Consumers Multitask With Phones and Tablets in Increasing Numbers While Watching TV
The third “Video Over Internet Consumer Survey,” found that viewers are multitasking with phones, tablets and other devices in growing numbers while watching TV. 90 percent of respondents indicated they watch video content over the Internet while watching TV.
Consumers are taking control of their entertainment experience, multitasking while watching television, integrating devices such as phones and tablets into their viewing experience, and viewing more Internet-based content, according to a survey released by Accenture’s Media & Entertainment industry group. (more…)